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<P class=MsoNormal>Dear Forest Pest Mavens:</P>
<P class=MsoNormal>At the request of Leigh Greenwood of The Nature Conservancy
& Don't Move Firewood, I am sending you the following announcement.</P>
<P class=MsoNormal>[I also attach a Firewood Awareness toolkit; if you cannot
receive the attachment, please contact Leigh at <A>lgreenwood@tnc.org</A> </P>
<P class=MsoNormal>Faith</P>
<P class=MsoNormal>Hello colleagues!<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>I am emailing to announce the launch of our new “October is
Firewood Month” outreach effort, which is a partnership between the Don’t Move
Firewood and Hungry Pests campaign. We’ve got all month to share materials,
encourage press releases, reach out on social media, and give this pilot year a
really great start!<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Right now, the two partners - USDA APHIS <A
title=http://hungrypests.com/ href="http://hungrypests.com/">Hungry Pests</A>
and The Nature Conservancy’s <A title=http://www.dontmovefirewood.org/
href="http://www.dontmovefirewood.org/">Don’t Move Firewood</A> campaign -
are launching the first week of <B>Firewood Awareness Month</B>. The primary
goal is to raise public awareness about firewood movement as a forest pest and
disease pathway. The timing is strategic, as October is a month that brings a
visceral reminder that home heating season is coming, with colder temperatures
in most of the U.S, as well as travel for hunting. Firewood Awareness Month is
intentionally not species-centric – it is a focus on a critical pathway - and it
offers a chance to reach target audiences who pose the greatest risk for moving
firewood in the fall season. <o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Please help get the word out:<o:p></o:p></P>
<UL style="MARGIN-TOP: 0in" type=disc>
<LI class=MsoNormal style="mso-list: l0 level1 lfo3">Download free resources
off the updated partners page, found at <A
title=http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html
href="http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html">http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html</A>
<o:p></o:p>
<LI class=MsoNormal style="mso-list: l0 level1 lfo3">Promote the USDA blog
article at <A
title=http://blogs.usda.gov/2016/10/03/as-the-weather-cools-your-firewood-choices-matter/
href="http://blogs.usda.gov/2016/10/03/as-the-weather-cools-your-firewood-choices-matter/">http://blogs.usda.gov/2016/10/03/as-the-weather-cools-your-firewood-choices-matter/</A>
to your local media and to your partners. <o:p></o:p>
<LI class=MsoNormal style="mso-list: l0 level1 lfo3">Refer people to the
public landing page on Don’t Move Firewood, aptly named <A
title=http://www.dontmovefirewood.org/firewoodmonth
href="http://www.dontmovefirewood.org/firewoodmonth">http://www.dontmovefirewood.org/firewoodmonth</A>
<o:p></o:p>
<LI class=MsoNormal style="mso-list: l0 level1 lfo3">Talk this up in your own
professional world this month- whether that’s social media, office
communications, listserves, or whatever works for you <o:p></o:p>
<LI class=MsoNormal style="mso-list: l0 level1 lfo3">Share the attached
Firewood Awareness Month Stakeholder Toolkit with your nonprofit, university,
industry, and other partners to encourage them to spread the message through
their social media and other interactions. It’s easy! Just copy and paste the
note below and send it with the attached Stakeholder Toolkit.
<o:p></o:p></LI></UL>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Please contact Leigh Greenwood (<A
title=mailto:lgreenwood@tnc.org>lgreenwood@tnc.org</A>) with questions. Thank
you for promoting Firewood Awareness Month!<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>___________<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>October is Firewood Awareness Month and we need your help to
raise public awareness about firewood movement as a forest pest and disease
pathway. Each week of October focuses on a theme that allows you to strategize
when to “chime in” according to your preferences, audiences, and professional
time constraints. There is no minimum requirement to participate.<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal><B>Oct. 2 – 8:</B> General information regarding the issue of
firewood as a pathway for forest pest spread.<o:p></o:p></P>
<P class=MsoNormal><B>Oct. 9 – 15:</B> Messages targeted to fall
recreationalists- especially hunters, anglers, and RV owners.<o:p></o:p></P>
<P class=MsoNormal><B>Oct. 16 – 22:</B> Firewood's important role as a forest
product during National Forest Products Week<o:p></o:p></P>
<P class=MsoNormal><B>Oct. 23 – 29:</B> Messages targeted to people that buy or
gather firewood to heat their homes or cabins.<o:p></o:p></P>
<P class=MsoNormal><B>Oct. 30 – 31:</B> General information and fun Halloween
related tie-ins.<o:p></o:p></P>
<P class=MsoNormal><B><o:p> </o:p></B></P>
<P class=MsoNormal>To make it easy to find materials that will help you
participate, we’ve created a partner page, named Free Resources for Firewood
Month blog, <A
title=http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html
href="http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html">http://www.dontmovefirewood.org/blog/free-resources-firewood-month.html</A>
. On this page, one of the most valuable items you will find is the 2016
Firewood Awareness Month Stakeholder Toolkit – it contains regionally tailored
messages, messages by week and target audience, suggested social media posts and
tweets, and graphics. You’ll also find a lot of great partner resources, such as
videos, kids activities from Plant Heroes, and more.<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Please help amplify the key messages: Moving firewood long
distances can spread forest pests. Your firewood choices matter. You can protect
the places you love by preventing the spread of forest pests on firewood. Don’t
move firewood – instead, you can buy firewood where you’ll burn it, buy
certified heat treated firewood, or gather on site when permitted. You have the
power to slow the spread of forest pests. Note: please tag all social media
posts <B>#FirewoodMonth</B> to allow for campaign tracking of metrics.
<o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Thanks for helping protect what we love by spreading the word
about responsible firewood choices. <o:p></o:p></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal><SPAN lang=EN-AU
style='FONT-SIZE: 10pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>Leigh
Greenwood<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN lang=EN-AU
style='FONT-SIZE: 10pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>Don’t
Move Firewood Campaign Manager<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>The
Nature Conservancy, Forest Health Program</SPAN><SPAN lang=EN-AU
style='FONT-SIZE: 10pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal><B><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>255
West Front Street</SPAN></B><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>*,
Missoula, MT 59802</SPAN><SPAN lang=EN-AU
style='FONT-FAMILY: "Verdana",sans-serif; COLOR: black'><BR></SPAN><SPAN
lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'><A
title=mailto:lgreenwood@tnc.org>lgreenwood@tnc.org</A></SPAN><SPAN lang=EN-AU
style='FONT-SIZE: 10pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>Mobile:
(406) 544 - 5099 <I>note: mountain time zone</I></SPAN><I><SPAN
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: #1f497d'><o:p></o:p></SPAN></I></P>
<P class=MsoNormal><SPAN
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'>Alternate:
(406) 640 - 3250</SPAN><B><I><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: black'><o:p></o:p></SPAN></I></B></P>
<P class=MsoNormal><B><SPAN lang=EN-AU
style='FONT-SIZE: 7.5pt; FONT-FAMILY: "Verdana",sans-serif; COLOR: #984806'><A
title=http://www.dontmovefirewood.org/
href="http://www.dontmovefirewood.org/"><SPAN
style="COLOR: #984806">DontMoveFirewood.org</SPAN></A> y <A
title=http://www.nomuevalalena.org/ href="http://www.nomuevalalena.org/"><SPAN
style="COLOR: #984806">NoMuevaLaLeña.org</SPAN></A><o:p></o:p></SPAN></B></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal><B><I>*PLEASE NOTE MY OFFICE STREET ADDRESS HAS
CHANGED<o:p></o:p></I></B></P></DIV></FONT></BODY></HTML>